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OBJECTIVE: To increase seat belt restraint use in Guangzhou City, People's Republic of China. DESIGN: Comparison group pre-test, post-test design. SETTING: Guangzhou City. INTERVENTIONS: Interventions to increase the prevalence of seat belt use in high-income countries (enhanced training and enforcement practices along with raising of public awareness) were adapted and implemented in Guangzhou. The prevalence of seat belt use was determined before and after the introduction of the 12-month intervention. Seat belt prevalence was also examined over the same time period in the neighboring city of Nanning, and an incremental cost-effectiveness analysis of the intervention was undertaken. MAIN OUTCOME MEASURES: Prevalence rates and incremental cost effectiveness ratios. RESULTS: A 12% increase in seat belt use was observed in Guangzhou over the study period, increasing from a prevalence of 50% before (error range 30-62%) to 62% after (error range 60-67%) (p<0.001) the intervention; an absolute change difference between the intervention and reference city of 20% was achieved. The incremental cost-effectiveness ratio of the intervention was yen 3246 (US dollars 418) per disability-adjusted life year saved. CONCLUSIONS: This city-wide intervention demonstrates that it is possible to increase the prevalence of seat belt use using similar methods to those used in high-income countries and, importantly, that such an approach is cost-effective.

Original publication

DOI

10.1136/ip.2008.018820

Type

Journal article

Journal

Inj Prev

Publication Date

2008

Volume

14

Pages

284 - 289

Keywords

Accidents, Traffic/economics/*prevention & control/statistics & numerical data China/epidemiology Cost-Benefit Analysis Female Health Promotion/economics/methods Humans Law Enforcement/methods Male Police/education Program Evaluation Seat Belts/legislation & jurisprudence/*utilization Social Marketing Socioeconomic Factors Urban Health/statistics & numerical data Wounds and Injuries/economics/epidemiology/etiology/*prevention & control